Beliefs trump evidence while the truth disappears in the babble
By David Salt
A few years ago American comedian John Oliver ran a skit on the way most mainstream media run debates on climate change. He lampooned the way they inaccurately portray the debate as a balanced affair in which a climate expert is pitted against a climate skeptic. The viewer sees one person versus one person – a 50:50 debate. But, as Oliver points out, the scientific consensus supporting climate change is an overwhelming 97%. To portray the debate as a 50:50 divide is inappropriate and dangerously biased.
Oliver demonstrates the ludicrousness of this by staging a ‘statistically representative debate’ in which three climate-change deniers argue their cant against 97 climate scientists who drown out the naysayers with their chorus of facts.
It’s a great skit, much loved by climate researchers and science communicators everywhere. If you haven’t seen it, I commend it to you. Indeed, I regularly screen it in a talk I give on ‘science and policy’. And, I note, it’s been watched by well over eight million people with 77,000 giving it the thumbs up with around 3,000 giving it the thumbs down – fairly close to the 97% scientific consensus.
So, having praised Oliver’s efforts, and lauded the skit’s central conceit, I’m now going to call it out for demonstrating two critical weaknesses in the overall effort to communicate the seriousness of climate change; flaws that are hampering current efforts to bring about enduring policy reform.
Belief vs evidence
The first relates to Oliver’s contention that facts are more important than people’s beliefs. He begins by pointing out that a recent Gallup poll found that 1 in 4 Americans are skeptical about the impacts of climate change and think this issue has been exaggerated. Oliver retorts (to much laughter) “who gives a shit, that doesn’t matter; you don’t need people’s opinions on a fact; you might as well have a poll on which figure is bigger, 15 or 5? Or, do owls exist? Or, are there hats?”
But, as we have seen increasingly over recent elections both here and abroad, beliefs do trump facts. We make fun of people’s beliefs, regardless of their relation to evidence, at our peril.
When I looked for stats on current beliefs in the US on climate change I found results from multiple surveys. Most suggested there was a growing acceptance of the reality of climate change, that young people had higher rates of acceptance and believed that governments should be doing more, and that Republican voters had significantly lower rates of belief.
One recent survey by Yale University of over 1000 adults found that a record 73% of Americans polled agreed that global warming was happening, marking a 10% point increase since 2015. The results were trumpeted in Forbes news under the banner New Survey Finds 3 Out Of 4 Americans Accept The Reality Of Climate Change, which is really pretty much the same as the figure quoted in the Oliver skit, just framed in the reverse way (1 in 4 Americans are skeptical about the impacts of climate change).
Speaking with one voice
And the second issue raised in the Oliver skit relates to the cacophony of scientist cries as the ‘statistically representative debate’ gets underway. The point he was trying to make is that the weight of evidence drowns out the denialism if you line them up along the lines of the 97% scientific consensus (97 scientists vs 3 deniers).
But I couldn’t hear any message; it was drowned out in the babble. Indeed, the only line you actually hear is that of the deniers who get the first line in: “Well I just don’t think all the science is in yet and settled,” says the denier. Oliver then asks for what the scientists think and you can’t hear anything from then on as the 97 voices speak out in unison.
So, Oliver’s point is made with comic impact but I think he also highlighted the problem of what the public hears when confronted by multiple voices spewing out endless facts and figures, impenetrable graphs and numbers loaded with dense techno-speak expositing doom and gloom if we don’t dramatically change our ways.
On the other side* is a tiny minority of players (usually representing unstated vested interests with deep and well-funded ideological roots) putting out simple, well-crafted messages of uncertainty, sowing seeds of doubt that, with time, flower into vigorous weeds of denial that prove ever so hard to pull out. Their seductive message is that this whole climate change thing is big and complicated, we’re still figuring out what it means, but we’d be fools to change the status quo while so much uncertainty is present. Let’s do nothing for now, keep the economy growing as we have for the past 50-70 years and some way down the track we’ll fix up the climate if indeed it turns out to be broken. And, if it does need fixing, our wonderful science and market forces will provide the solution.
It just isn’t fair
Scientists live and die by the evidence they generate. In their world facts win and beliefs inevitably bend to the weight of evidence, even if it takes a while. It’s a numbers game; over time the evidence builds and a scientific consensus forms (or shifts).
The scientific consensus on (anthropogenic) climate change has grown and solidified over the past 50 years. There is now no doubt in the world of science as to its reality or consequence, even if a small clique of deniers still warps the media debate. But this clique represents powerful vested interests, and their influence may take more than facts to shift.
Scientists believe their consensus will eventually permeate the societal debate; that, in a rational world, ‘facts’ will squash unfounded belief. But the real world isn’t always rational (or fair), and it doesn’t always conform to the rigorous black and white perspective of its scientific citizens.
*Sowing seeds of doubt is just one of several techniques employed by the climate-change denial lobby/collective. They also peddle conspiracy theories, cherry pick data, employ logical fallacies and set up fake debates. If you’d like to learn more about these dark arts and how they can be resisted, check on the University of Queenslands’ online course called Denial 101: Making Sense of Climate Science Denial. Highly commended.
Image: John Oliver stages a statistically representative debate. See https://www.youtube.com/watch?v=cjuGCJJUGsg